RedTrack (Cyprus) is a tracking and attribution platform for paid-media teams, affiliates and e-commerce. Its focus is reconstructing the conversion journey even under cookie restrictions, using server-side signals.
What it does
- Attributes conversions from ads, affiliate networks and stores
- Sends events back to ad platforms through Conversion API
- Automates traffic decisions with rules and distribution
How it works
- Cloud product with a guided setup
- Conversion API for Meta, TikTok, Google and Snapchat, plus postbacks and pixels
- Revenue, ROAS and profit reporting per campaign
- First-class integrations with media platforms and affiliate networks
- Team and agency features in the same panel
Public pricing
- Builder plan at US$ 69/month
- Solo plan at US$ 141/month
- 14-day trial and a free entry plan
Strengths
- Broad Conversion API coverage
- Automation and rules for larger operations
- Structure designed for agencies and multiple clients
Points of attention
- Advanced features sit on higher tiers
- Initial setup requires tracking knowledge
- It does not replace web analytics or a CRM