BigCommerce (US, NASDAQ: BIGC) is a commerce SaaS positioned between Shopify and enterprise suites. Its differentiator is openness: an editable checkout (Open Checkout), broad GraphQL APIs and native B2B features, with plans that don’t charge by sales volume.
What it does
- Run B2C and B2B stores with group pricing, quotes and corporate accounts
- Build headless frontends with GraphQL and the Checkout SDK
- Sell across multiple storefronts from one catalog
- Integrate ERPs and PIMs through open APIs
Products
The core has catalog, an editable checkout, promotions and B2B Edition (quotes, purchase lists, company accounts). There is multi-storefront, native payment integrations, an app marketplace and implementation partners. The model doesn’t charge extra GMV by revenue band.
Public pricing
- Published subscription plans (Standard, Plus, Pro; Enterprise negotiated)
- No extra fees by sales volume (a differentiator vs. competitors)
- Initial free trial
Strengths
- Strong native B2B without expensive add-ons
- Open checkout and frontend for real customization
- Predictable costs — no GMV surcharges by tier
Points of attention
- Smaller app ecosystem than Shopify
- Admin interface less polished for beginners
- Smaller agency and community base outside the US