GameAnalytics (Denmark, Copenhagen) is the games-specialized analytics platform used by tens of thousands of studios. The core model is free: the SDK collects design, economy and progression events, and the dashboard delivers retention, monetization and behaviour KPIs with per-genre benchmarks.
What it does
- Measure retention (D1/D7/D28), sessions and engagement by version
- Analyze the game economy: sources and sinks of virtual currency
- Build player funnels and cohorts
- Compare metrics against genre/platform benchmarks
Products
SDKs for Unity, Unreal, Cocos, native and Web. The dashboard has KPI dashboards, event analysis (design/monetization), funnels, cohorts and benchmarks. GameAnalytics also runs its own ads monetization network and related products for studios.
Public pricing
- Free at the core (SDK + dashboard + benchmarks) with no announced event cap
- Premium products/dedicated support via contact
- No base subscription for standard usage
Strengths
- Zero cost at the core — ideal for indies and large portfolios
- Full game specialization (ready-made semantic events)
- Real genre/platform benchmarks as context
Points of attention
- An analysis tool, not raw collection — raw data access is limited
- Dashboards have their own structure (learning curve)
- Advanced features sit behind sales contact

